Targeting

Adtegrity.com TargetingWhether you are looking to build brand awareness or get in front of a consumer with specific interests or behaviors, we can assist you. Our reach is complimented by an extensive suite of targeting capabilities to help reach your target audience and meet your goals. Our suite includes (click each for more):
  • Content Channels
  • Focus on your target market through our wide variety of content channels. This list represents only the top level of our extensive channel selection. Contact your Adtegrity.com representative for more information.

    Adtegrity.com Channel Selection

    Automotive User Gen Business/Finance Career
    Children Dating Diet/Health/Fitness Domainer
    Education Entertainment Downloads Gaming
    Hobbies Home/Gardening Men’s Interest Music
    News Photo/Video Sharing Politics Real Estate
    Reference/Literature Restaurants/Dining Search Shopping
    Social Networking Sports Technology Teens
    Travel Weather Women’s Interest
  • Contextual
  • Contextual targeting allows advertisers to serve a targeted creative based on a web page ™s content at the time of the ad call. A contextually targeted creative increases the ad ™s relevancy to the user as well as its value to the advertiser. We are excited to offer standard contextual categories that apply across all advertisers and publishers.

    Arts and Entertainment
    Books and Literature Celebrities Horoscopes Movies and Video
    Automotive
    Financing Vehicles Insurance
    Business
    Education and Training News and Media
    Consumer Electronics
    Computers Entertainment and Music Telecommunications
    Health
    Beauty Wellness
    Home and Garden
    Architecture and Design Home Improvement Lawn and Garden
    Finance
    Credit and Loans Investing Retirement Planning Student Services
    Taxes
    Pets
    Cats Dogs
    Sports and Recreation
    Exercise Extreme Sports Fantasy Sports Field Sports
    Golf Marine/Aquatic Motorsports Outdoor/Adventure
    Travel and Tourism
    Advice and Services Popular Destinations
    Toys and Games
    Toys PC/Console Games Casual Gaming
  • Day-Parting
  • Choose the times your advertisement is displayed based on the time of day it performs best.
  • Demographic
  • Know your consumers age, gender, or household income? Let’s target them!
  • Frequency Capping
  • Manage how many times a consumer will see your advertisement.
  • Geographic
  • Target consumers based on their geographic location down to the zip code.
  • Retargeting
  • Highly Qualified Users = Results!

    Reach highly qualified users who have already shown an interest in your brand. Retargeting has proven time and time again to be an excellent way to reach your target audience and produce great conversion metrics.

    • Target users who have already shown interest in your brand.
    • Run custom creatives with messaging based on the user’s action history.
    • Highest conversion rates of any targeting features

    Site Level Retargeting

    Identify users who have visited your site and display your ad campaign when they are found within the Adtegrity.com network.

    Impression Level Retargeting

    Target users who have previously seen your ad campaign outside of the Adtegrity.com network.

  • Run of Network
  • Utilize our extensive reach of over 10 billion monthly advertisements to build brand awareness efficiently.
  • System Targeting
  • Target by browser, connection speed, ISP, language, time of day and more ¦
  • Validated URL (VURL)
  • Choose to target by rating, channel or a combination of both. Each VURL in our system is assigned a unique ID. We can target that ID exclusively as part of your targeting template, effectively creating a sub-network of URLs on the Adtegrity.com network. Utilizing our VURL Targeting gives you a sense of comfort as you know exactly where your campaign is being placed.

    VURL is part of the Adtegrity.com Brand-Safe Network, which was designed with you in mind. Built from the ground up, with input from high end brand driven advertisers. Learn more about the Adtegrity.com Brand-Safe System.

Want to Know More?

Contact our sales department today or keep exploring.

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Sales Support

    Email: sales@adtegrity.com
    Phone: 616.285.5429
    Fax: 616.285.9156

    Adtegrity.com
    5910 Tahoe Drive SE
    Grand Rapids, MI 49546
    USA


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