Adtegrity.com Reports 2007 Results
GRAND RAPIDS, Mich., Feb 12, 2008 /PRNewswire-FirstCall via COMTEX/ — Adtegrity.com (Pink Sheets: ADTY), a Grand Rapids, Mich.-based company specializing in Internet advertising networks and services, today reported its financial results for the year ended December 31, 2007.
The Company reported net income of $50,358 on total net revenues of $11.6 million, compared with a net loss of $32,381 on total net revenues of $6.68 million for 2006.
For the fourth quarter of 2007, Adtegrity posted a net loss of $100,753 on net revenue of $3.2 million, compared to net income of $12,390 on revenue of $1.49 million in the year-ago period. Adtegrity.com also reported serving more than 20 billion ads in the fourth quarter and more than 94 billion ads for the entire year - more than double the 45.1 billion ads served by the Company in 2006.
“We are pleased with our ability to drive substantial top-line growth during 2007, despite a challenging overall economic climate. Continued investments in infrastructure were required to support new volume during the year, putting pressure on our gross margins. We also worked to establish key strategic relationships we believe will effectively position us for bottom- line growth in 2008,” said Adtegrity.com President and CEO Scott Brew.
Adtegrity.com’s primary business is the delivery of interactive advertising and marketing services. Since its founding in 1999, the Company has established itself as a results-driven, customer-focused firm consistently ranking among the top 10 online advertising networks in the world. Adtegrity currently serves thousands of website clients and delivers billions of advertising impressions each month to tens of millions of unique users. For more information, visit www.adtegrity.com.
Forward-Looking Statements: This news release may include certain forward- looking statements including, but not limited to, projections of revenue, income or loss and capital expenditures, statements regarding future operations, financing needs, plans relating to products or services of the Company, assessments of materiality, predictions of future events and the effects of pending and possible litigation, as well as assumptions relating to the foregoing. In addition, when used in this discussion, the words “anticipates,” “believes,” “estimates,” “expects,” “intends,” “plans,” “should,” and variations thereof and similar expressions are intended to identify forward-looking statements. Such forward-looking statements are subject to various risks and uncertainties. Actual results could differ materially from those currently anticipated due to a number of factors, including but not limited to the Company’s ability to manage rapid growth as a result of internal expansion and strategic acquisitions, the impact of competitive products and pricing, product demand and market acceptance, new product development, reliance on key strategic alliances, the regulatory environment, fluctuations in operating results and other risks.
