Adtegrity.com Reports 2nd Quarter Results
GRAND RAPIDS, Mich., Aug. 3, 2007 – Adtegrity.com (Pink Sheets: ADTY), a Grand Rapids, Mich.-based company specializing in Internet advertising networks and services, today reported its second straight quarter of improved operating results for the second quarter ended June 30, 2007.
The Company reported net income of $9,339 on net revenues of $2.3 million for the second quarter, compared with net income of $1,610 on net revenues of $1.7 million for the same quarter last year.
Adtegrity noted that the growth was due in part to its May expansion and infrastructure investment which led to a 50 percent increase in account and client service staff.
“Our continued growth is a direct result of our continuing investments in service infrastructure, including our announced staff expansion,” said Adtegrity.com president and CEO Scott Brew. “We believe the unique strength of our network and depth of our service team put us in a good position for the remainder of 2007.”
The Company noted that its improving results in the quarter were also fueled by its established position as a leader in delivering content through RightMedia’s unique and scalable exchange model. Adtegrity reported more than 20 billion impressions served during the period, resulting in over 69 million clicks by consumers. The strong click-through in the quarter enabled the Company to deliver more than 800,000 new consumers to its clients.
Adtegrity.com’s primary business is the delivery of interactive advertising and marketing services. Since its founding in 1999, the Company has established itself as a results-driven, customer-focused firm consistently ranking among the top 10 online advertising networks in the world. Adtegrity currently serves thousands of website clients and delivers billions of advertising impressions each month to tens of millions of unique users. For more information, visit www.adtegrity.com.
