Revenue Jumps 43%, Ad Impressions Double to 31 Billion

GRAND RAPIDS, Mich., May 2, 2007 – Adtegrity.com (Pink Sheets: ADTY), a Grand Rapids, Mich.-based company specializing in Internet advertising networks and services, today reported significantly improved operating results for the first quarter ended March 31, 2007.

The Company reported net income of $147,000 on net revenues of $3 million for the first quarter, compared with net income of $9,004 on net revenues of $2.1 million for the same quarter last year.

Adtegrity noted that it delivered its strong net income increase despite having income tax liability for the first time in several years, due to the exhaustion of a prior Net Operating Loss carryforward (NOL) in the period. The Company posted Earnings Before Income Tax, Depreciation and Amortization (EBITDA) of $282,000 for the first quarter, compared to $18,500 last year.

Adtegrity also increased the number of impressions served during the period to more than 31.4 billion – up from 14.4 billion in the fourth quarter of 2006 and from 10.5 billion for the same period in 2005.

“Our results and pace of growth reflect our experience as a major player in RightMedia’s advertising exchange. Adtegrity’s success within the exchange model has helped us deliver value and scale to our advertisers that they simply can’t achieve through other channels,” said Adtegrity.com president and CEO Scott Brew. “As one of RightMedia’s first clients and one of the most established names in online advertising, we believe we are well-positioned for continued leadership in what has become a consolidating competitive environment.”

Adtegrity.com’s primary business is the delivery of interactive advertising and marketing services. The Company currently serves thousands of website clients and delivers billions of advertising impressions each month to tens of millions of unique users. It ranks among the top 10 ad networks in the industry for size. For more information, visit www.adtegrity.com .

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