Adtegrity.com 3rd Quarter Results 2006
GRAND RAPIDS, Mich., Dec 07, 2006 /PRNewswire-FirstCall via COMTEX/ — Adtegrity.com (Pink Sheets: ADTY), a Grand Rapids, Mich.-based company specializing in Internet advertising networks and services, today reported its operating results for the third quarter ended September 30, 2006.
The Company reported a net loss of $63,200 on net revenues of $1.4 million for the third quarter, compared with a net income of $101,771 on net revenues of $2.17 million for the same period last year.
Adtegrity noted that third-quarter net income was reduced by a $60,000 expense for non-cash stock compensation realized during the period. The Company reported serving more than 10.3 billion ads during the third quarter and delivering more than 21.8 million visitors to advertisers’ websites, which generated more than one million leads or sales transactions for customers.
“Ad volume and the efficiency of our network both remained strong during the quarter, despite an overall drop in revenue due to a decline in new client activity,” said Adtegrity.com president and CEO Scott Brew. “Retention of key existing clients has been good and we continue to see the positive impact of the infrastructure upgrades made in recent quarters, as the average network- wide ROI for our clients totaled 120 percent for the period.” Brew noted that Julie Eckert has resigned as vice president of sales as well as her seat on the Board of Directors. Her duties have been assumed by current Director of Sales, Chad Jansen, and by Mike Struyk, director of business development.
Adtegrity.com’s primary business is the delivery of interactive advertising and marketing services. The Company currently has over 300 website clients under contract and delivers more than 30 billion advertising impressions each year across several vertical content networks. It ranks among the top 10 ad networks in the industry for size. For more information, visit http://www.adtegrity.com .
Forward-Looking Statements: This news release may include certain forward- looking statements including, but not limited to, projections of revenue, income or loss and capital expenditures, statements regarding future operations, financing needs, plans relating to products or services of the Company, assessments of materiality, predictions of future events and the effects of pending and possible litigation, as well as assumptions relating to the foregoing. In addition, when used in this discussion, the words “anticipates,” “believes,” “estimates,” “expects,” “intends,” “plans,” “should,” and variations thereof and similar expressions are intended to identify forward-looking statements. Such forward-looking statements are subject to various risks and uncertainties. Actual results could differ materially from those currently anticipated due to a number of factors, including but not limited to the Company’s ability to manage rapid growth as a result of internal expansion and strategic acquisitions, the impact of competitive products and pricing, product demand and market acceptance, new product development, reliance on key strategic alliances, the regulatory environment, fluctuations in operating results and other risks.
